Break Time!

Anything interesting that comes to my mind, anything interesting I go through, and anything interesting I feel!

Sunday, March 19, 2006

When a brand becomes an obsession!!

 

I couldn’t but summarize the articleI read today morning. It was about branding, and how brands become an obsession to some people. The example illustrated in the article was that the writer met someone with a GUCCI barcode tattooed on his neck!!! When the guy was asked about the reason he said : “ I simply love the brand!!” \

 

In the article, the writer is trying to say that branding has taken a lot from religion. The writer says “Don't get me wrong. I do not wish to imply that religion has learnt anything from branding, but branding has definitely been inspired by the world of religion. These were the 10 components that I found:”

 

Personally I liked the components and the example toooo.

 

  1. 1.  A sense of belonging
  2. 2.   A clear vision
  3. 3.   Power from the enemy
  4. 4.   Authenticity
  5. 5.   Consistency
  6. 6.   Perfection
  7. 7.   Symbols
  8. 8.   Mystery
  9. 9.   Rituals
  10. 10. Sensory appeal

 

Just in case you were interested in Branding topics. Check the articleout!

posted by Ramroom, @ 1:51 PM, ,
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(14) comments


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HoUzeR from Jordan
March, 19, 2006 3:29 PM
You started your post title by "When bla bla bla and a verb", You stole my post title "when car signal-lights fell...", see you in court :D

aa btw, i hate brandnames, just extra 500% times no-brand, for the same thing, all made in indonesia!
Ramroom from United Arab Emirates
March, 19, 2006 3:55 PM
So which court is it gonna be?? Amman or Dubai.. 3ala fekra ur gonna regret it!! :)

Well that's what we all want don't we!! It is okay for us to pay 700% more but still be seen in a lambourgini for example ;)
Abu 7amarneh from United Arab Emirates
March, 19, 2006 8:57 PM
Brands are adorable! i try to make sure every thing i use, wear, ride to be, you know, well-branded,,, its has something to do with my ego,,,

hey ,,,let me dream,, dont wake me up h3h3h3,, ;)
Ramroom from United Arab Emirates
March, 20, 2006 7:14 AM
WAKE UP!!!

tsek tsak .. es7a!!!

h3h3h3h3h3h3h

Oh by the way, yesterday at home my mom said something zenekh and i said h3h3h3h3 :) she is like inti min wein btet3alami hada el 2araf
!??? so i said min Hamzeh :)
Abu 7amarneh from United Arab Emirates
March, 20, 2006 7:45 AM
2ARAF!!! :(
Ramroom from United Arab Emirates
March, 20, 2006 9:52 AM
All great people and ideas were regected at the beginning :)

keep the h3h3h3h3 going and you will rule the world!
Abu 7amarneh from United Arab Emirates
March, 20, 2006 10:11 AM
you gave me a big laugh sorry a big H3H3H3H3,, ppl in the office think that m crazy!! happy now?

rule the world,,, h3h3h3h3
Ramroom from United Arab Emirates
March, 20, 2006 11:37 AM
I'm sure they know it by now :)
h3h3h3h3h3

wein omar mish mbayyin??? He is usually the chat master!!
Abu 7amarneh from United Arab Emirates
March, 20, 2006 11:44 AM
h3h3h3h3

he stepped away,, ,a new master, a new world's ruler is here ;)

i cant do the tag thing now,, its a huge effort wallah,, ill do it this friday, before Dubai blogger's meeting, is that ok?
Ramroom from United Arab Emirates
March, 20, 2006 12:35 PM
h3h3h3h3h

okay.... welcome on board! :)

Take your time.. it is pretty cool though :)
HoUzeR from Jordan
March, 21, 2006 10:22 AM
ana emfalwez (i am SICK), i took yesterday off and stayed in bed... and btw... how's my labourghini savings going?
Ramroom from United Arab Emirates
March, 21, 2006 10:36 AM
lah lah lah mish khabreyyi... salamat!! Hope you get well soon..

bas enshallah mish 6oyoor??

What Lambourgini??? ya 7aram.. I guess you have fever! :)
HoUzeR from Jordan
March, 22, 2006 3:07 AM
kaaaaak kaaaaaak

no its not bird flu...

kaaaaaaaak kaaaaaaak haatshooooo
Ramroom from United Arab Emirates
March, 22, 2006 10:06 AM
hehehehehehe YOU MADE ME LAUGH :)